Industry

Steady Growth of Personal Protective Equipment Market in Turkey Attributed to Implementation of Government Regulations

Personal protective equipment market includes various kinds of protective instruments used for workplace safety. There are various types of personal protective equipment used presently including head protection, eye and face protection, protective clothing, respiratory protection, professional footwear, hearing protection, fall protection, hand protection and others. The others segment includes neck protection, protection against prolonged immersion in water and other equipment used during emergency. Protective equipment finds application across various industry verticals which include construction, chemicals, manufacturing and mining among others. Increasing awareness about workplace safety is one of the major factors fueling the demand for personal protective equipment in Turkey.

Istanbul, Ankara, Mersin and Kayseri among others are some of the major cities fueling the demand for personal protective equipment in Turkey. EU Workplace Health and Safety Directive acts as Turkish Health and Safety Legislation. The effect of these regulations is expected to be high in the coming years boosting the demand for personal protective equipment. Increasing awareness about workplace safety and strict government mandates is fueling the demand for personal protective equipment in Turkey.

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Apart from this, increasing number of workplace accidents is also boosting the demand for personal protective equipment. The OHS law governs occupational safety and health in Turkey. Low quality and inexpensive products coupled with rising popularity of automation across different industries are some of the key restraining factor for the market. However, in the coming years, these safety mandates are expected to be more strict making it compulsory for business utilities to follow safety regulations.

The application of personal protective equipment in the manufacturing segment held the largest market share in Turkey. Increasing awareness about workplace safety and stringent government regulations are the major factors fueling the demand for personal protective equipment in manufacturing sector in Turkey. The increasing workforce in the petrochemicals sector is boosting the demand for personal protective equipment in petrochemicals sector. Rapid industrialization coupled with increasing amount of foreign investments is one of the prime factors fueling the demand for personal protective equipment in Turkey.

Head protection equipment is one of the major personal protective equipment used in Turkey. However, the personal protective equipment market in the professional footwear segment held the largest market share in 2013 and is expected maintain its position over the forecast period. The hand protection equipment segment is one of the fastest growing personal protective equipment. The hand protection equipment finds application across various application sectors including construction, manufacturing, transportation, chemicals and pharmaceuticals among others.

Istanbul is one of the major regions supporting the demand for personal protective equipment in Turkey. Istanbul employs a major portion of the workforce in employed in Turkey. In addition, Ankara and Mersin among others are also some of the major cities fueling the demand for personal protective equipment in Turkey.

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Some of the local players operating in Turkey include Kaya Group, Yakupogullari and Ismont among others. The business utilities in these regions tend to buy products from the local players due to lack of stringent regulations putting pressure on the major players to compete with the local brands. However, increasing awareness about workplace safety and upcoming government regulations is expected to boost the demand for personal protective equipment in accordance with the international standards.

New product development through research, merger and acquisitions are some of the key business strategies complied by major players in order to strengthen its presence in the personal protective equipment market. 3M Co. (U.S.), Ansell Ltd. (Australia), Avon Rubber p.l.c. (U.K.), JAL Group (Italy), COFRA Holding AG (Switzerland), Oftenrich Holdings Company Limited (Golden Chang) (Taiwan), Honeywell Safety Products (U.S.), Rahman Industries Ltd. (India), Elten GmbH (Germany) among others are some the key companies operating in this market.

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